At George & Jane, we provide independent and considered advice to fast fashion founders, executive teams and boards. We prefer to work with New Zealand-domiciled companies who share similar values and aspirations for our little part of the world.

Our philosophies are:

• data-driven decision-making,
• positioning ahead of branding,
• quality first, then volume,
• harness the Internet, and
• move forward fast.
  

We undertake consulting services for the apparel industry to:

• investigate new markets,
• develop and position new brands,
• reposition struggling brands,
• launch digital channels,
• refresh digital marketing processes,
• analyse influencer marketer against other sales channels,
• build reporting models,
• use idea marketing to change mindsets, and
• create powerful collaborations and brand partnerships.